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Monday 15 December 2014

Fine Tune Search and Filter Spam with Blekko Search Engine

Blekko search engine is one of the best things to happen to the online world. This search engine has open search results for everyone to see. It involves users to mark viruses and malware as spam. Page ranks and web data are easily available for anybody to see with the help of this search engine. Users can customize their search and filter results they want to see. This search engine also helps in doing an advanced search by giving the users access to different search engine tools. However, the high points of this search engine are that it respects the privacy of the users and does not include spam in the search results.
Blekko makes use of slashtags to make searching a lot better and much easier. In fact, the search engine gives its users the power to sign up and mark spam. Users can customize their search using slashtags and see the results they are looking for. Users have access to link pages and IP addresses. They can see cached pages, find duplicate content, and compare and crawl sites. The downloadable toolbar offered by Blekko enhances the quality of searches by helping to filter spam search. The web topics can be categorized into sub-topics with the help of this search engine. The ‘vertical’ search offered by this search engine lets users search their area of interest. Users do not have to search all aspects. They can rather focus on their interests.

Blekko search engine helps the users to decide what exactly they are looking for. For instance, if a user is looking for handbags, they will only get results for handbags and not bags in general. If a slashtag for a particular search has not been created, users can go ahead and create their own customized tags. In fact, Blekko now provides automatic slashtags for some of the more popular searches like autos, health, and hotels.


If a person is looking for best quality results and just wants the search engine to find relevant results, he should try Blekko search engine.

Friday 15 August 2014

Blekko: On A Mission To Improve The Search Experience

Rich Skrenta, in his quest to deliver differentiated search experience for web users, has launched a suite of three products, namely,

•    Blekko, the search engine
•    izik, a mobile  application
•    and ROCKZi, a social news platform

All of the above have one thing in common. They are powered by Blekko’s proprietary technology.

So, let us try to find out what is so special about this technology.

Many were finding the traditional search engines lack luster. Type in keywords and in an instant you are delivered with millions of advices – most of them irrational or irrelevant to your search.

Even the list of “blue links” was not proving helpful, as users had to sift through these to find the relevant answer to their query.

Now, people want the best results in the least amount of time. The demand for an alternative search engine for discovery was on, and luckily, Blekko provided the answer.

This new search train is breaking down search queries into categories that offer links to curated results from their own dedicated semantic database. 

The keyword here is human curation. Actual humans are editing search results and employing slashtags for easy categorization.

What has been the offshoot of all this?

It has managed to eliminate spam and content farms from search results.

Blekko, izik and ROCKZi - all of these three products are promising a pleasurable search. However, whether it will be possible for this new search horse to compete with the giant Google remains to be seen.

Blekko is an innovative search engine creating a differentiated search experience for users by delivering high-quality, curated results and organizing content into categories.

Friday 18 April 2014

Blekko Going Strong with its Innovative Social Content Curation Site

Blekko’s innovative ways for search seem to be catching up with users.

ROCKZi, launched by Blekko in July 2012, is a visually forceful way to network with fresh content. Just select from the many categories, including sports, medicine, or movies, and get displays on your computer or mobiles, a grid view of items of your choice. All you need to do is, “Read. Vote. Rock”.

Many of us may think what is so special about ROCKZi. After all, Facebook and Twitter already work in a similar fashion.

This new search engine has the answer 

ROCKZi is potentially a way to discover high-quality content on an increasingly cluttered web.

The driving force for Rich Skrenta is curation. The idea is to allow people to curate.

This concept is an extension of allowing search of top-quality content in vertical categories called slashtags. By making slashtags as the cornerstone of ROCKZi as well, Blekko engineers have made an innovation by providing it as a feed.

Easy to navigate

“It is even less complex than a slashtag,” says a user. “You simply select the category you are interested in.”
                                                                                             

One glance and the concept appears good. The layout is easy to read and navigate. All you have to do to read the full content is tap on the article’s image to expand the snippet. 

Now ROCKZi application can also be downloaded on mobiles, making it a breeze to read constantly updated content on the go.

Some may say ROCKZi is an amalgam of Pinterest and Flipboard, but the going seems to be good.

Monday 13 January 2014

Blekko: All Set To Redesign

Blekko recently declared to redesign its website. The idea is to give people a more thorough web search without hassles.

Features of the redesign model

• The search engine plans to use multiple search categories, which will help users get high-quality results with greater efficiency and fewer queries.
• The engine intends to support a responsive model, which will adapt to desktop screen and table screen sizes.
• The new design of the website will feature a novel navigational approach and greater aesthetics to help users have fun while searching, along with getting engaging content.

Slashtag technology

Blekko claims to combine technology with usability to display multiple categories in search engine results. The creators of this engine initially developed a design that let users use slashtags with their search keyword.

The tags separated the wheat from chaff, to be precise, the reliable and relevant websites from billions of spam ones, black hat ones, and link farms.


An improvement in this technology in 2011 resulted in developing the search engine’s ability to show relevant categories without the users needing to type a slash “/” with their search keyword. The developers called this “auto-boosting” of slashtags. This technology increased site usability. However, the users still got the result page with the typical “10 blue links.”

Engineers of Blekko did not rest here. They took a giant leap ahead and developed API feature this year that renders multiple search categories for most search queries. The search engine’s new mobile app “izik” was the first product to leverage this new feature. Now, the engine plans to integrate a bold new design and search approach with this technology.